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Pop Up in An Empty Lot

By Deb Brown

empty lot pop up

Part of our Global Entrepreneurship Week celebration Nov 13-19, 2023. Starting a business the old way is hard On an Idea Friendly visit to Jackson County, Kentucky, I visited with a group of artists/entrepreneurs. This group had created a loose organization called the Jackson County KY Creative Community. They wanted to start businesses, but were […]

November 15, 2023 Filed Under: economic development, entrepreneurship, rural, success Tagged With: Deb Brown, economic development, entrepreneurship, events, Global Entrepreneurship Week, guest post, Innovative Rural Business Models

Entrepreneur week advice for small towns: 3 practical steps for economic developers and chambers of commerce

By Becky McCray

Multicolor logo with text that says "Global Entrepreneurship Week"

Part of our Global Entrepreneurship Week celebration Nov 13-19, 2023. Last year during entrepreneurship week, I saw lots of articles about what big cities can do to support entrepreneurship. Advice for small towns got left out. Again. So I wrote this entrepreneur week advice for small town economic developers and chambers of commerce, whether you […]

November 14, 2023 Filed Under: economic development, entrepreneurship, global, rural Tagged With: entrepreneurship, Global Entrepreneurship Week

How to get customers in the door of small town and rural retail stores

By Becky McCray

A shopkeeper and a customer share a laugh in a small store packed full of interesting home wares.

  If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways […]

February 19, 2023 Filed Under: Best of, marketing, rural, shop local Tagged With: effective marketing, entrepreneurship, experience economy, retail, shop indie local, shop local, shop small, small business, small business success, store

Local reviews on Google Maps drive enduring value

By Becky McCray

Screenshot of Google's Marketing Kit for local businesses. Text says, "Free stickers, posters, social posts, and more from your Business Profile on Google". Graphic shows a sticker that says, "review us on Google"

While they were pointing out HipCamp to us, our friends at Marketing Delmarva also brought up the enduring power of Google Local reviews and photos. (I added the bold for emphasis.) If you love a local place, put it on Google. Following our first pick-your-own experience at said blueberry world, while sitting in the car in […]

December 17, 2022 Filed Under: entrepreneurship, marketing, rural, tourism Tagged With: effective marketing, entrepreneurship, Google local, marketing, reviews, service businesses, shop local, shop small, small business

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