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Practical ideas for small town business and community builders

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Small Biz Survival

The small town and rural business resource
  • marketing | tools | tourism

    New tools for tourism businesses

    ByBecky McCray October 28, 2008August 27, 2014

    Tourism businesses have an array of new tools. Today, I’m talking about those tools at the annual tourism conference of the Red Carpet Country tourism association. When another speaker canceled at the last minute, Jeanne “OkieJ” Cole asked me to fill in. I put together these ideas to share. Here are the links from the…

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  • marketing | tourism

    Home Video Marketing: For Small Business

    ByBecky McCray July 12, 2008August 27, 2014

    Guest Post by Steve Schaffer, Triporia The internet has given small businesses a platform to gain exposure to millions of prospective customers from around the world. Video is a very effective way to gain the attention of these users. Many small businesses do not have the budget to produce a professional video – this is…

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  • community | resources | tourism

    Read and Comment Day

    ByBecky McCray April 29, 2008August 27, 2014

    Chris Brogan declared a Read and Comment Day, to get out and comment on others’ blogs. Here are the interesting finds I thought I’d share with you. I left my first comment today with @rickmahn, because I love his happiness series, and we’re going to meet at SOBCon! http://rickmahn.com/ Interested in travel and tourism industry?…

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  • resources | tourism

    Resources: Small Wander and V.Blog

    ByBecky McCray February 29, 2008August 27, 2014

    Two new sites for small town small business people: V.Blog – Another Oklahoma small business blog! Dan Patino emailed me about his new site: V.blog is a blog focused primarily on Small Business. Providing information on how to develop,build, and grow a small business. Discussions focus on Supplier Management, Health Insurance, Non-Profit Support, Technology, Financial…

    Read More Resources: Small Wander and V.BlogContinue

  • POV | tourism

    POV: Triporia

    ByBecky McCray October 17, 2007August 27, 2014

    Guest Postby Steve SchafferCo-Founder and Marketing ManagerTriporia.com Triporia.com is a video sharing website that connects travelers, through video, to all travel related businesses. The site was started with the spirit that small businesses are some of the best places to eat, sleep and visit. It’s hard to find a place you hear through word of…

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  • Woman with a video camera on a tripod
    marketing | tourism

    How to use video to promote your small business

    ByBecky McCray June 19, 2007January 6, 2026

    This post was nominated for a SEMMY Award. Any small business could use simple online videos for promotion. Video builds relationships and can be very persuasive. You can make simple videos with just your digital camera and some free software. Need some inspiration for how to use it? You don’t have to start a daily…

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  • entrepreneurship | ideas | rural | tourism

    Idea: Local products outsell generic products

    ByBecky McCray May 16, 2007August 27, 2014

    As a small town small business person, you have a natural advantage in creating local products. I have three examples of local products that will outsell the generic version in a given location. Product Idea 1: Local pride clothing Small towns are filled with clothes sporting the high school mascot. You can build a good…

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  • community | economic development | marketing | tourism

    Promote tourism with audio tours and videos

    ByBecky McCray May 1, 2007August 27, 2014

    UPDATE: new tour sites now listed! You can now attract savvy tourists to your area with audio tours and videos.Record an MP3 audio file for visitors to listen to as they walk or drive through your area. Mention the sights, tell the old stories, direct them to businesses. Post it on your community or business…

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