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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | rural | tourism

    New Program Helps Market Agritourism

    ByGlenn Muske March 5, 2013August 27, 2014

    Courtesy of Glenn Muske: The North Dakota State University Extension Service and University of Nebraska-Lincoln Extension Service have teamed up to release a new self-directed program, “Marketing Agritourism Online,” to help agritourism enterprises attract business. The program is FREE and available at http://go.unl.edu/agritourism I learned about “top working” pecantrees on an agritourism tour ofCircle’s Pecans. …

    Read More New Program Helps Market AgritourismContinue

  • entrepreneurship | marketing | rural

    Find a niche, fill the niche and kill the niche

    ByBecky McCray March 4, 2013September 27, 2016

    The sharpest marketing advice I’ve heard came not from some marketing guru but from a small town photographer, one who built a global business from a home base in a small town. Mike Klemme found a niche, filled it,and killed it. And that is how hebuilt a global business. Mike Klemme is a professional photographer…

    Read More Find a niche, fill the niche and kill the nicheContinue

  • rural | tourism

    Your driving tour directions are killing your visitors

    ByBecky McCray February 26, 2013August 27, 2014

    In Scotland, while staying in Stirling, we picked up a driving tour brochure. It listed a monument to the McRae Clan in the nearby Sheriffmuir area. Being good McCrays, we had to go try to find it. The problem is that the instructions were nearly indecipherable to us. They were crammed into one long block…

    Read More Your driving tour directions are killing your visitorsContinue

  • economic development | rural

    Your economic development team

    ByBecky McCray February 25, 2013August 27, 2014

    Economic development is notoriously complex, frequently involving many different government agencies and multiple different departments in just one business opening. The traditional way of structuring economic development is to have one person with the title of economic development director. (If you’re a small town, that might be a half-time person, or shared with a larger…

    Read More Your economic development teamContinue

  • entrepreneurship | organization | planning | rural

    Manage more than one business without going crazy

    ByBecky McCray February 21, 2013August 27, 2014

    It’s the stereotypical small town business: the bait shop, tire store, and gas station all in one. But multiplying your lines of income is much more than just cramming more businesses into your building. It’s also about businesses that stick to one niche, but find more than one way to produce their income. Multiple businesses:…

    Read More Manage more than one business without going crazyContinue

  • entrepreneurship | marketing | rural

    Online marketing for Small Town Businesses

    ByBecky McCray February 13, 2013August 27, 2014

    Guest Post by Lance Trebesch I’m not your typical rural businessman. Though my office may be located in the countryside these days, I actually began my career managing and growing startups in Silicon Valley. I spent more than fifteen years in the “heart of the concrete jungle,” helping companies turn their promising new businesses into…

    Read More Online marketing for Small Town BusinessesContinue

  • entrepreneurship | marketing | rural

    How do you get noticed in the middle of the block?

    ByBecky McCray February 11, 2013August 27, 2014

    Reader Dan Johnson, from the Main Street Mall and Perkins Pizza Factory in Perkins, Oklahoma, asked about getting noticed when you’re in the middle of the block. With a row of brick storefronts, it can be tough to stand out! When you’re one business on a long block,how can you stand out?This block is in Traverse City,…

    Read More How do you get noticed in the middle of the block?Continue

  • ideas | rural

    A New Business Idea in Small Town Recycling

    ByBecky McCray February 7, 2013August 27, 2014

    Following up on what CASUDI wrote yesterday about the “Take It or Leave It” section in her local recycling facility, that’s a pretty darn good business idea, too. Hey, if people will bid on stuff for silent auctions,maybe they would buy it from a recycling business. Imagine all those garage sale leftovers, estate items that…

    Read More A New Business Idea in Small Town RecyclingContinue

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