This is a story from the “You may have missed the real lesson” files: A business owner mentioned taking a walk in their own downtown on a Saturday evening after dinner. Apparently, it was a popular time for walking downtown because the business owner saw folks peering into the front window of their own business. […]
Weakness 7. Failing the show-rooming test
The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we are seeing lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and […]
Weakness 6. Not Marketing
The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we are seeing lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and […]
Weakness 5. Dated Appearance or Ugly Buildings
The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we’ll see lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and get […]
