Last week, I had the chance to tour two agri-tourism operations near my hometown of Alva, Oklahoma. Here are their stories. Bradt’s Menagerie Jerad and JoDe Bradt wanted to get their kids out of video games and more into the real world. Jerad suggested they try raising chickens. JoDe had raised chicks when she was…
Remember the yoga instructor who is going to do a video for her business? She told me that once people come to one class, they usually come back. So how can she get more people to make it to the first class? By cutting down the hurdles that stand between them and the first class….
Even in small towns, hotels and motels have to cope with online reviews. Sites like Yelp, TripAdvisor, and Google Local let every traveler become an instant expert. And small town hotel owners are left wondering how to respond. (Don’t see the video? Click through to What do we do about a negative review.) You already…
Placemaking is all about the planning, design and management of the public spaces and assets in your town. When done right, placemaking involves asking the people who actually live and work there, who use the public spaces, what they need, and then actually listening to the answers. Think of it this way: instead of planning…
Small town businesses sometimes struggle for the right words to describe themselves. At a conference lunch table, the yoga instructor was trying to explain to the middle-aged guy from the economic development group what a yoga class is like. At first it made sense, but when she got to the part about breathing into the…
Best small town economic development idea I’ve seen in months, hands down. My friend Deb Brown is the new director of the Webster City, Iowa, Chamber of Commerce. Deb looked at the empty store fronts downtown and other available buildings around town as opportunities. So she and her new team in Webster City decided to…
While big companies go on debating work from home, remote work or telecommuting, small town businesses continue making the best of technology to get work done regardless of location. Barry Moltz said we are more productive alone, but more innovative together.* The productivity part comes from being able to focus on work without co-workers interrupting….
We love sharing small town business ideas, and this one came from Pamela at the Kansas Kids “More Than a Museum” in Hutchinson, Kansas. Seems a woman living in Hutch is a good vegetable gardener. So her business is helping out those who need help with their gardens. Not landscaping, or yard work, but vegetable…
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