Choosing a website name or URL for a small business is important, and most of the advice out there is written for big city businesses. For small towns, there are two basic tactics. If you have lots of local competitionBig city businesses often compete over domain names that include the city and the product, like […]
Archives for August 2012
Blogging lessons for economic development
Eric Canada, Blane Canada Ltd., invited me to co-present a webinar on Blogging for Economic Development. I also made some notes from the other presenter I want to share with you. Eric said that blogging, by his research, is one of the key social media strategies for economic development. I have to agree. Blogging Lessons […]
Fishing for good news in the Brag Basket
The Brag Basket is our tradition of sharing. The basket is always free and open all weekend, this one August 17-19, 2012. Have some good news this week? Put it in the Brag Basket. I’m fishing for your good newsin the Brag Basket.Photo by SGrace. Don’t hold back because of that word, “brag.” When you […]
Four truths about drawing the line between free and paid
You probably get calls every week, pleading for free help.“Can I pick your brain?” “I just made a Facebook page for my business. I’d love to get your feedback!” “Let me buy you coffee and ask you about this.” Free coffee or lunch isn’t the same as a business.Photo by Jon Swanson. With all these requests for […]