Last week, we talked about where to find the people who can promote your town online. These are people who already love your town, and are already active online. Now that you have a list of your potential online champions, what can you do with them? My friend Scott Townsend isa fan and Online Championof Pop’s…
Last week, we talked about the small town style to social media. Our small town style sets us apart online, because we are closer to our customers, we are natural community builders, and we care about our people. If you use that style, it applies no matter what tools you use. This week, we’re talking…
A reader wrote in today to ask a good question: I was just wondering on items that we post to this site – like the comment fields on the brag basket.. would they be show up in google searches? My only concern was that if i posted “business” type things – I wouldn’t want them…
The Brag Basket is our tradition of sharing. The things we share are our gifts to each other. Wrap up in the Brag Basket.Quilt basket photo by Natalie Jo. The basket is always free and open all weekend, this one Jan 13-15, 2012. Have some good news this week? Put it in the Brag Basket….
Business is now forced to play be a different set of rules. When every customer can now talk directly to each other, it’s like a small town. When people listen more to what your customers say about your company than your advertising, it’s like a small town. When it now takes multiple jobs to…
Being talked about online can bring more visitors and tourists to your town. Just one example: A 2011 UK study found that 52 per cent of Facebook users were influenced by their friend’s holiday photos to book a trip to the same place. If you want to help make more of that happen, you want…
Small town businesses need social media, despite a few claims to the contrary. Almost every small town business can benefit from a smart, customer-focused and community-serving approach online. Why? Because local customers are actively using social networks like Facebook. Because visitors to town are using their smart phones and tablets to access the internet from…
The Brag Basket is our tradition of sharing. The things we share are our gifts to each other. Shiny new baskets for a new year.Photo by Sean Dreilinger. The basket is always free and open all weekend, this one Jan 6-8, 2012. Have some good news this week? Put it in the Brag Basket. Don’t…
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