The Brag Basket is open! This one is for June 27-29, 2014. Join us for a cocktail and lounge around for a while sharing everyone’s good news. What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love…
The words “price” and “right” might make you think about the game show “The Price is Right.” However as a business owner, you know, or soon will figure out, that pricing is not a game. The landscape of closed businesses are littered with businesses that failed to get their pricing strategy right. Some owners realized…
If you believe what you read or hear from the media, then all small towns are dying. But that’s not the real story. The real story is much too nuanced for a sound bite or 3 minute story: some small towns are dying, most are surviving, and some are prospering. And any town can choose…
TweetFolkTours all the talk in rural Norfolk County Businesses, organizations learning the power of social media to get the word out Guest Post by Gregg McLachlan Rural earned marketing on steroids. That’s probably the best way to sum up the TweetFolkTours, a new social media initiative now taking rural Norfolk County, Ontario (pop. 60,000), Canada…
7 Biggest Strengths of Local Shops And how you can build on them. Remember the 7 Weaknesses of Local Shops? They were crazy popular because they touched a nerve. I acknowledged that some of our local businesses really need to step up to earn business today. This series is the flip side of that idea….
The Brag Basket is open! This one is for June 20-22, 2014 What can you do in the Brag Basket? introduce yourself share some great news from this week congratulate a friend applaud for each other confess your undying love for rural places How do you join in? Below this post is the comment section….
In the business world, minimizing the competition may seem like a good idea. Yet research and reality have found that competition actually may strengthen a market for the competing business owners. Studies have found that as competing businesses move closer together, both increase their returns. Think about it: Wal-Mart and Target often will be closer…
Chris Gibbons is well-known for pioneering the concept of “Economic Gardening” in the small-town of Littleton, Colorado. (Population about 40,000, and part of the greater Denver metropolitan area.) On a recent webinar presented by the Kansas City Branch of the Federal Reserve, Gibbons explained the basics of economic gardening. Differences between economic gardening and other…
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