If you believe what you read or hear from the media, then all small towns are dying. But that’s not the real story. The real story is much too nuanced for a sound bite or 3 minute story: some small towns are dying, most are surviving, and some are prospering. And any town can choose to change its trajectory.
But the even bigger story is that huge sweeping trends are acting in favor of small towns. The end of geographic limits, how customers are changing retail, the local movement, and people moving in are all reshaping the future of rural and small towns. I’m convinced that this is the best time for small towns to truly prosper.
I presented on this topic at the Small Towns Conference put on by Oklahoma Main Street. I had an audience member (thanks, Dea!) shoot video of my talk just for my own review, but several people have asked me to share it to reach more people. So even though the brightness on my video camera was acting up, I’ve agreed.
If you’d like me to come to your town to present these positive stories live and in person, get in touch. If you’re reading this in your email, you can just hit reply and that comes to me directly. If you’re reading this on the website, drop by the contact form to talk to me.
- Check your small business website for outdated pandemic changes, missing info - January 31, 2023
- Rural Tourism Trend: electric vehicle chargers can drive visitors - January 15, 2023
- 2023 trends for rural and small town businesses - December 26, 2022
- Local reviews on Google Maps drive enduring value - December 17, 2022
- Extra agritourism revenue from camping, cabins and RVs with HipCamp - December 12, 2022
- Harvest Hosts attract vanlifers and RV tourists, Boondockers Welcome - December 2, 2022
- Holiday 2022 marketing: Tell your founding story - December 1, 2022
- Holiday 2022 Marketing: Tell your customers’ stories - November 30, 2022
- Holiday 2022 Marketing: Introduce your people - November 29, 2022
- Holiday 2022 Marketing: Share your holiday traditions - November 28, 2022