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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | rural

    Small Town Rules apply to you (video)

    ByBecky McCray August 9, 2012August 27, 2014

    Since our book Small Town Rules was released by Que Publishing this spring, Barry Moltz and I have been sharing lots of videos, interviews, and guest posts all over the web on the ideas in it. Because I’m so close to this subject, I forget that you haven’t seen much of it here. I finally realized…

    Read More Small Town Rules apply to you (video)Continue

  • entrepreneurship | marketing | mistakes | rural | Small Biz 100

    What’s your competitive advantage

    ByBecky McCray August 6, 2012August 27, 2014

    Every business, no matter how small your town is, has to compete with someone. What advantage will you play up to your customers? Red’s, a barbecue place in my hometown, is promoting its location. See, 14 miles away in another tiny town is a terrific barbecue place. So Red’s is basically saying, “don’t make the…

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  • Best of | economic development | entrepreneurship | rural

    Small business is good for your community

    ByBecky McCray July 23, 2012September 15, 2025

    When small town entrepreneurs prosper, they help their community prosper. It’s one of my core beliefs, and it’s supported by some scholarly research. Charles M. Tolbert, Baylor University, looked at the effects of small business on their local community. His research shows that more locally-oriented business establishments are associated statistically with: higher average income levels less…

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  • economic development | marketing | rural | social media | tourism

    The new billboard (video)

    ByBecky McCray July 10, 2012August 27, 2014

    Educator Kevin Honeycutt of Inman, Kansas, (population 1300) is working with other locals to create a “New Billboard”: a combination QR code, Foursquare tour. If you can’t see the video, click through to Small Biz Survival. The basic idea is to draw in visitors from the highway, and use tools like QR codes and Foursquare…

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  • rural

    What is a small town?

    ByBecky McCray July 9, 2012February 17, 2015

    “What do you consider a small town?” I get asked that quite a bit. The answer isn’t that simple. Places come in too many sizes to fall neatly into just three categories: big city, small town, suburb. What We Think In general, I think of small towns as being under 10,000 in population, and really…

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  • economic development | rural

    Can you revive a small town?

    ByBecky McCray June 25, 2012August 27, 2014

    You remember your small town back when there was a drugstore downtown, and lots of shops, and the theater was a happening place. You remember two hardware stores and independent gas stations. But it’s not like that anymore. You feel so sad when you think of what your town is now. Can you ever revive…

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  • rural

    About the HP Folio 13 UltraBook

    ByBecky McCray June 14, 2012August 27, 2014

    HP offered us the chance to review an HP Folio 13 UltraBook, and to give away another one to you. Enter the giveaway at Sharing the HP Folio 13, deadline is Friday! (June 15, 2012) I’m a sucker for a great keyboard. I’ve worked with the Folio 13 for a couple of weeks now, and…

    Read More About the HP Folio 13 UltraBookContinue

  • economic development | rural

    Steal this small town development idea

    ByBecky McCray April 25, 2012August 27, 2014

    Burnet, Texas, has a neat small town development idea, to encourage building close in, instead of out on the edge in suburb-style developments. Downtown Burnet, Texas. They call it the Hometown Housing Program. For new houses on empty residential lots in the targeted core area, the city rebates 100% of water, sewer and electric tap…

    Read More Steal this small town development ideaContinue

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