We’re all going to use the same marketing theme this year. You, me, and every business in your town. We’re all going to use Shop Indie Local. Here are 5 reasons why. There’s a tendency among small businesses in small towns to use the same marketing theme from year to year, the same ads with…
Living in a small town, we are often inclined to see change in our community as a threat to ourselves and our way of life. When we feel threatened by change, uncertainty rears its ugly head and our negativity often takes over. We say things like “What’s wrong with the way we’ve always done it?”…
Remote work will dominate the future small town workforce Your current residents Your current small town residents will increasingly work from home or remotely. Gallup looked at jobs that could be done remotely and the locations where workers actually did them. Four times as many workers will work remotely going forward, compared to the number…
The most common thing rural people ask us about remote workers is how to attract them. To find out what will make your town attractive, let’s look at what attracts people to your town right now. Every town has some people moving in every year, and we don’t notice them. We are far more aware…
Cooperatives can play a big role in small towns, providing products and services to fill gaps as well as giving local people a share of ownership. Rural cooperatives go way back Rural areas have a long history with cooperatives through cooperative telephone service, electricity, and agriculture. My husband is a member of the Alva Farmers…
By Paula Jensen Quite simply, community dialogue is an exchange of ideas and experiences through listening, sharing, and questioning. At its best, community dialogue is created in a safe environment where a diverse group of people gather to talk and understand each other. Community dialogue at its worst looks something like the embarrassing story I…
Pew Research released a major rural vs urban study, and the headlines missed the best bits. Pew Research’s new social trends study has shown up in a lot of news stories with widely varying headlines. Pew themselves titled it “Americans Are Less Likely Than Before COVID-19 To Want To Live in Cities, More Likely To…
A building that is falling down or where the roof has fallen in can still be useful. One example is the Royal Theater, in Archer City, Texas. The Royal Theater was featured in the movie “The Last Picture Show,” and production crews did the work to shore up the facade. The space behind has a…
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