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Small Biz Survival

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Small Biz Survival

The small town and rural business resource
  • Poster in a store window for a "Girls Night Out" event.
    entrepreneurship | marketing | rural

    How to draw customers to your store for evening hours

    ByBecky McCray May 5, 2014August 10, 2020

    You’ve been hearing a lot about the need to keep your small town store open during the evenings. Your chamber of commerce is putting on more evening events. The new fitness place up the block is open late. Everyone seems to be trying to get people downtown during later hours, but when you’ve tried opening for…

    Read More How to draw customers to your store for evening hoursContinue

  • What to do when customers compare your prices
    entrepreneurship | marketing | rural | Small Biz 100

    What to do when customers compare your prices

    ByBecky McCray April 28, 2014August 27, 2014

    One small town retail issue is dealing with customers who compare your prices to the prices with other far-away locations. A smart way to head that off is to create comparisons between different products within your store. Sometimes customers compare your price on a single item with that item in a different store or online….

    Read More What to do when customers compare your pricesContinue

  • How a small town flag business went online and went international
    big company | entrepreneurship | POV | rural

    How a small town flag business went online and went international

    ByBecky McCray April 23, 2014March 3, 2022

    From Upstate New York town to Global Marketplace: How we got our flags off the ground Guest Post by Mike Cronin My business, Gettysburg Flag Works, is a manufacturer of flags and flag-related items. Although we love our brick and mortar operation, we realized that we needed a digital presence in order to remain competitive….

    Read More How a small town flag business went online and went internationalContinue

  • checkout at Holder Drug
    customer service | entrepreneurship | rural

    Two business lessons from a small town store

    ByBecky McCray April 21, 2014August 27, 2014

    Two business lessons from a local business: You have to be open to make the sale. Pay attention to the customer in front of you. My hometown Alva, Oklahoma, (population 6,200) holds a monthly first Friday Art Walk downtown. It’s primarily about fine arts displays, but a few businesses are starting to be open as…

    Read More Two business lessons from a small town storeContinue

  • Building a tech startup in a small city
    big company | entrepreneurship | POV | rural

    Building a tech startup in a small city

    ByBecky McCray April 16, 2014May 26, 2022

      Simply Made Apps is a tech start-up based out of Fargo, North Dakota, population 110,000. They reached out to us because although that’s not really a small town, it is definitely rural and remote. Co-founder Brandon Medenwald talked about what it’s like to run a high-tech business in an isolated small city, far from…

    Read More Building a tech startup in a small cityContinue

  • Need small business accounting? I like Wave
    entrepreneurship | tools

    Need small business accounting? I like Wave

    ByBecky McCray April 14, 2014August 27, 2014

    I realize that no one likes accounting, but I like WaveApps. I like that they focus on businesses with 9 or fewer employees, or no employees at all. I know that there are a lot of specialty apps out there, one for invoicing, one for receipts, something else for payroll. I don’t need the job…

    Read More Need small business accounting? I like WaveContinue

  • Screenshot of Small Biz Survival's page on Twylah
    rural | social media

    Don’t miss out on these important sources of small town news

    ByBecky McCray April 7, 2014August 27, 2014

      Every week, I look for small town and rural business stories to share with you. I look for stories about shop local and the local movement, planning and development as relates to rural, rural news, community involvement, and ideas you can try in your town. Some of them end up as stories I share…

    Read More Don’t miss out on these important sources of small town newsContinue

  • Small town tourism is in the details
    rural | tourism

    Small town tourism is in the details

    ByBecky McCray April 1, 2014February 10, 2022

      In general, towns are more or less the same. Streets, houses, trees. It’s the details that make one different. Sitting down for a meal in the restored Harvey House in Waynoka, Oklahoma. Watching the white-haired men lawn bowling at the seaside on the Isle of Skye, Scotland. Enjoying a scoop of juneberry ice cream in…

    Read More Small town tourism is in the detailsContinue

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