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Small Biz Survival

The small town and rural business resource
  • How to start a big business in a small town, when the big dream seems out of reach
    entrepreneurship | management | rural | Small Biz 100

    How to start a big business in a small town, when the big dream seems out of reach

    ByBecky McCray February 13, 2017February 12, 2017

      A young man approached me at a conference last month, trying to figure out how to get started on his big idea. He’d like to start a maker factory in Alberta, Canada. He can picture it filling thousands of square feet downtown with maker equipment, tools, specialized workspaces, and room to grow. But he…

    Read More How to start a big business in a small town, when the big dream seems out of reachContinue

  • My trends reports and more guest articles on other sites
    announcement

    My trends reports and more guest articles on other sites

    ByBecky McCray January 23, 2017February 18, 2024

    In addition to my articles here, I write a weekly newsletter called A Positive View of Rural. There’s no cost, if you’d like to sign up. Occasionally, I also write guest articles for other sites, and I want to be sure you get a chance to catch those as well. These are some of my recent…

    Read More My trends reports and more guest articles on other sitesContinue

  • Tionesta Market Village Shops and shoppers. Photo by Julia McCray. Forest County IDA/IDC
    Best of | economic development | entrepreneurship | rural

    Innovative Rural Business Models spread opportunity in small towns

    ByBecky McCray January 9, 2017August 8, 2019

      Rural and small town businesses aren’t limited to the downtown mom-and-pop stores or the businesses recruited into the industrial park any more. In fact, rural businesses today don’t really have to look like any of the traditional business models for small towns. The traditional way to go into business in a small town was to…

    Read More Innovative Rural Business Models spread opportunity in small townsContinue

  • When Google Maps has your small business listed in the wrong place
    entrepreneurship | marketing | rural | Small Biz 100

    When Google Maps has your small business listed in the wrong place

    ByBecky McCray January 2, 2017January 1, 2017

    When Google has you in the wrong place, it matters! Google Maps, Google Local, and mobile Google searches all share the same basic data, so if your address is wrong in one, it’s wrong in all of them. When I view the Google insights for my own business, it reports hundreds of people viewing my…

    Read More When Google Maps has your small business listed in the wrong placeContinue

  • Reitrement cake. Photo CC by VSPYCC on Flickr
    entrepreneurship | marketing | mistakes | rural | Small Biz 100 | social media

    Don’t wait until retirement to feature your people

    ByBecky McCray December 26, 2016

      Seems like there’s been a lot of retirements announced in my small town newspaper lately. There’s usually an ad giving a profile of their career, their smiling photo, and details of the retirement reception. As I read the latest one, I thought it seemed like a shame. Here was the story of a well-qualified person,…

    Read More Don’t wait until retirement to feature your peopleContinue

  • Sometimes all you have is the dirt under your feet
    economic development | entrepreneurship | rural

    Sometimes all you have is the dirt under your feet

    ByBecky McCray December 19, 2016September 14, 2021

      Sometimes, when someone is telling me about their town, they’ll say it. “We have nothing here! Nothing!”  It bothers me. Surely you have something to work with? Des Walsh is a friend of mine from Australia who has strong rural ties. He told me about a village that had nothing. “Many years ago I…

    Read More Sometimes all you have is the dirt under your feetContinue

  • Hygge: A cozy small town tourism trend
    rural | tourism | trends

    Hygge: A cozy small town tourism trend

    ByBecky McCray December 12, 2016December 7, 2016

    It’s a fad you’ll be hearing about everywhere. It’s all about comfort, coziness and connectedness. It’s the subject of a rush of new books. It’s a fad, and it won’t last forever. But it’s also connected to larger trends in society that are good for rural. If we can just figure out how to say it….

    Read More Hygge: A cozy small town tourism trendContinue

  • Don stands in front of colorful paint samples.
    entrepreneurship | marketing | rural

    RuralOmniLocal: Why local businesses resist selling online

    ByBecky McCray November 29, 2016November 20, 2016

    What holds local businesses back from selling online? Local retailers have a lot of natural advantages in selling online. It’s part of being  Rural OmniLocal, but several key challenges hold them back. This article is adapted from an interview I did with Bob Dunn. Hear the whole interview or read the transcript at BobWP.com The first…

    Read More RuralOmniLocal: Why local businesses resist selling onlineContinue

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The Best of Small Biz Survival

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