What holds local businesses back from selling online? Local retailers have a lot of natural advantages in selling online. It’s part of being Rural OmniLocal, but several key challenges hold them back. This article is adapted from an interview I did with Bob Dunn. Hear the whole interview or read the transcript at BobWP.com The first […]
RuralOmniLocal: Selling virtual products in a bricks-and-mortar store
Jerry Miles, BookFeller.com, wrote in with a great question about making the most of the customers who visit his retail store. I want to be able to sell online products in my bricks-and-mortar store, whether physical or affiliate. In other words, I’d like to sell items listed on Amazon, eBay, etsy, etc., in my store […]
RuralOmniLocal: How a local business can sell online
Have a local business that wants to sell online? Focus first on the existing customers. That’s one of the lessons with Rural OmniLocal. This article is adapted from an interview I did with Bob Dunn. Hear the whole interview or read the transcript at BobWP.com Every independent business has customers right now who visit them […]
RuralOmniLocal: the advantage for small town retailers
Rural OmniLocal. It’s the new buzzword. I know because I made it up. It means small town retailers using multiple channels to reach their customers. This article is an excerpt from an interview with Bob Dunn. Hear the whole interview or read the transcript at BobWP.com In the world of big retail companies, “omni […]
