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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | ideas | rural | trends

    Metaverse business idea: virtual world tour guide

    ByBecky McCray April 15, 2022

      Are you a proficient online gamer or metaworld master based in a rural community? You could make a small business out of being a virtual world tour guide. Years ago, a now-defunct business ideas site profiled Synthtravels, a business that offered guided tours of online virtual worlds. If you’ve heard of the metaverse or…

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  • Make extra money from extra workspace: co-working and 3rd workplaces in small towns
    Best of | economic development | entrepreneurship | ideas | rural | trends

    Make extra money from extra workspace: co-working and 3rd workplaces in small towns

    ByBecky McCray March 28, 2022March 25, 2023

      With more people working remotely, more people are working from places that are neither their offices or their homes. Cue the rise of the Third Workplace. You may remember “third places” as places you hangout that aren’t home and aren’t work. Coffee shops, bars and places like that. “Third workplaces” are places you work…

    Read More Make extra money from extra workspace: co-working and 3rd workplaces in small townsContinue

  • A grocery store building entrance with a sign that says "Alva's Market"
    entrepreneurship | marketing | rural | trends

    New business sign design? Don’t use cursive script

    ByBecky McCray February 14, 2022February 14, 2022

    Fewer and fewer kids learn to read and write in cursive, so it’s time to stop ordering business signs with cursive or script lettering. You might have seen the memes and jokes. Someday all us old people will use cursive as secret code. But you might not have thought about how this applies to your…

    Read More New business sign design? Don’t use cursive scriptContinue

  • Pew Research chart showing preference for cities has declined, a growing share now favors suburbs, and many more prefer rural than urban
    community | rural | trends

    Way more people prefer rural than urban, new Pew Research study finds

    ByBecky McCray February 1, 2022May 26, 2022

    Pew Research released a major rural vs urban study, and the headlines missed the best bits. Pew Research’s new social trends study has shown up in a lot of news stories with widely varying headlines. Pew themselves titled it “Americans Are Less Likely Than Before COVID-19 To Want To Live in Cities, More Likely To…

    Read More Way more people prefer rural than urban, new Pew Research study findsContinue

  • Top 5 Rural and small town trends 2022
    community | economic development | entrepreneurship | POV | rural | trends

    Top 5 Rural and small town trends 2022

    ByBecky McCray January 3, 2022July 10, 2023

    Who knows what trends will affect small and rural communities in 2022 and beyond? Not many trends pieces cover rural places. These trends are specifically about rural and small towns. I’ve been following rural trends and writing about them since 2009. My trends reports have been commissioned or quoted by Main Street America, Emergent Research, the…

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  • Survey of Rural Challenges 2021
    announcement | community | economic development | entrepreneurship | rural | Survey of Rural Challenges | trends

    Survey of Rural Challenges 2021 results, analysis of themes from 2015 through today

    ByBecky McCray June 7, 2021June 9, 2026

    Rural communities were not immune to the chaos of 2020, but remained more concerned with ongoing challenges. To find out what rural people felt were their biggest challenges, SaveYour.Town and SmallBizSurvival.com surveyed over 280 rural people in the fourth quarter of 2020. The results make up this fourth edition of the Survey of Rural Challenges. Challenges…

    Read More Survey of Rural Challenges 2021 results, analysis of themes from 2015 through todayContinue

  • What makes a small town a micropolitan or nanopolitan?
    Best of | economic development | rural | trends

    What makes a small town a micropolitan or nanopolitan?

    ByBecky McCray May 22, 2021March 25, 2023

    Quick Summary: A “micropolitan area” is US term for smaller metropolitan areas between 10,000 and 50,000 people. Micropolitans provide shopping and services to their core population and even more rural people in surrounding regions. About 27 million US residents live in micropolitan towns.  Nanopolitans are towns with between 1,000 and 10,000 people. Nanopolitans serve as…

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  • Small downtown building with a marijuana dispensary sign and flag.
    community | economic development | entrepreneurship | rural | trends

    Are marijuana shops good or bad for small towns?

    ByBecky McCray April 22, 2021

    By Becky McCray In each state that has decriminalized marijuana sales, there’s a usual pattern that happens. Immediately after it is allowed, cannabis dispensaries or legal weed stores start opening all over town, even in small towns. At the peak, it can feel like every other store front is a pot shop! Should city governments…

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