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Small Biz Survival

The small town and rural business resource
  • entrepreneurship | rural | tourism

    How risk management saved a guest ranch $10,000 on liability insurance

    ByBecky McCray April 26, 2011August 27, 2014

    Risk is part of everything we do. Any business could be sued by anyone. We can’t change that, but we can manage the risks and reduce our potential liabilities. A shooting station at Claythorne Lodge:a risk that must be managed. Agritourism businesses have some extra risks to manage: being around animals and horseback riding, shooting,…

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  • rural | social media | tourism

    What CVBs can do for agritourism businesses

    ByBecky McCray April 19, 2011August 27, 2014

    At the Tri-State Agritourism Conference, three local convention and visitor bureau (CVB) pros talked about what they can do with local agritourism businesses. CVBs can help agritourism operatorsput together group tours. Karen Hood represented Pulaski County TBVC (Tourism Bureau and Visitors Center) from Missouri, Amanda Davis represented Miami CVB from Oklahoma and Craig Hull represented…

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  • rural | tourism

    Three state agritourism programs

    ByBecky McCray April 5, 2011August 27, 2014

    Agritourism is the crossroads where agriculture and tourism meet. Current travel trends support agritourism: more short getaway trips, more travel by car, more last minute trips, and more family time. The general population is three to five generations removed from the family farm. Many people go to agritourism businesses in order to buy direct from…

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  • rural | tourism

    Lessons from WeKan rural tourism conference

    ByBecky McCray March 29, 2011August 27, 2014

    [Longtime reader Johnita Crawford sent me this terrific report from the WeKan conference, all about rural tourism in Kansas. Many great ideas in here, ripe for the picking! –Becky ] By Johnita Crawford Wow! I’m still flying from the great day I spent at the WeKan conference I attended in Salina! Johnita Crawford and Mary…

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  • marketing | tourism

    Tourism idea of the day: envelopes

    ByBecky McCray March 22, 2011August 27, 2014

    Nebraska Tourism uses the back of their envelopes to list key attractions. I got this catalog-size envelope from Nebraska Tourism. As you can see, the back is covered with driving tours, ideas for visits and popular attractions. Excellent use of an otherwise wasted space. Let’s extend this idea for any destination. Add a web address…

    Read More Tourism idea of the day: envelopesContinue

  • tourism

    Your secret weapon directory

    ByBecky McCray March 15, 2011August 27, 2014

    If you do much work on local tourism, you know that you get asked for basic information and photos over and over. If you’re like most of us, you have to search through folder after folder of photos, or dig for descriptions you wrote up last year. Time to create your Secret Weapon for dealing…

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  • tourism

    Attracting group tours to your small town

    ByBecky McCray March 8, 2011August 27, 2014

    [Our friend Deb Brown wrote up some terrific notes on attracting group tours to small towns, and she was kind enough to share them with us. -Becky] By Deb Brown Last week I went to the Central Iowa Tourism Quarterly Meeting. The first part of the day was Creating Pop Off the Page Itineraries. There…

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  • tourism

    Keeping up your online listings

    ByBecky McCray March 1, 2011August 27, 2014

    Seems like every week you discover another website that lists one of your local events, usually with some key piece of information wrong! And then there’s another directory listing your town, asking you to send them updated information monthly or yearly. And there’s the state tourism site, and the regional site, and your neighboring town…

    Read More Keeping up your online listingsContinue

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