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Small Biz Survival

The small town and rural business resource
  • Best of | entrepreneurship | failure

    Every week, I fail in business

    ByBecky McCray September 4, 2012August 27, 2014

    Every business person, no matter how successful they appear, deals with failure daily. It’s just a part of doing business. Every week, I fail in my business.I never can outguess the customers! Looking in from the outside, you don’t see the whole picture. A smart friend told me he’s intimidated when he looks at people…

    Read More Every week, I fail in businessContinue

  • customer service | entrepreneurship | mistakes

    Make it easy for customers to complain

    ByBecky McCray August 27, 2012August 27, 2014

    It shouldn’t be hard work for your customers to complain. They are helping you to improve, so make it easy for them to get a message to you. Contributor Jon Swanson.  Contributor Jon Swanson worked hard to complain constructively to two companies. He heard back from one, but not the other. He finally wrote about…

    Read More Make it easy for customers to complainContinue

  • success

    The ledger of our daily work

    ByBecky McCray August 27, 2012August 27, 2014

    Small-town guy Neil Armstrong.Photo by NASA HQ on Flickr.  “I guess we all like to be recognized not for one piece of fireworks but for the ledger of our daily work.”–Neil Armstrong, first man to walk on the moon, small town guy New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Subscribe.

    Read More The ledger of our daily workContinue

  • entrepreneurship | marketing

    Choosing a website name – what’s different in small towns?

    ByBecky McCray August 22, 2012August 27, 2014

    Choosing a website name or URL for a small business is important, and most of the advice out there is written for big city businesses. For small towns, there are two basic tactics. If you have lots of local competitionBig city businesses often compete over domain names that include the city and the product, like…

    Read More Choosing a website name – what’s different in small towns?Continue

  • economic development | social media

    Blogging lessons for economic development

    ByBecky McCray August 20, 2012August 27, 2014

    Eric Canada, Blane Canada Ltd., invited me to co-present a webinar on Blogging for Economic Development. I also made some notes from the other presenter I want to share with you. Eric said that blogging, by his research, is one of the key social media strategies for economic development. I have to agree. Blogging Lessons…

    Read More Blogging lessons for economic developmentContinue

  • entrepreneurship

    Four truths about drawing the line between free and paid

    ByBecky McCray August 16, 2012August 27, 2014

    You probably get calls every week, pleading for free help.“Can I pick your brain?” “I just made a Facebook page for my business. I’d love to get your feedback!” “Let me buy you coffee and ask you about this.”  Free coffee or lunch isn’t the same as a business.Photo by Jon Swanson.  With all these requests for…

    Read More Four truths about drawing the line between free and paidContinue

  • Best of | entrepreneurship | marketing | rural | social media

    Facebook F-Commerce for small town businesses

    ByBecky McCray August 15, 2012August 27, 2014

    I love talking to my friend Paul Chaney because he really gets both small business and small towns. He wrote a great book on the basics of social media for small business called The Digital Handshake. When I heard he had a new book coming out, this one on F-commerce, I invited him to tell…

    Read More Facebook F-Commerce for small town businessesContinue

  • Best of | economic development | entrepreneurship | rural

    Are small towns destined to die?

    ByBecky McCray August 13, 2012August 27, 2014

    At a recent event, a fellow small-town resident asked me, “Isn’t small towns dying just part of a natural progression?” I said no. Here’s why. We’ll always need small towns. Small towns combine natural resourcesand supporting businesses. 1. Our security depends on small towns. Our nation needs a secure food supply, reliable production of natural…

    Read More Are small towns destined to die?Continue

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