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Small Biz Survival

The small town and rural business resource
  • Survey of Rural Challenges
    economic development | entrepreneurship | rural | Survey of Rural Challenges | trends

    Survey of Rural Challenges 2023 results

    ByBecky McCray May 8, 2023March 2, 2024

    To find out what rural people felt were their biggest challenges, SaveYour.Town and SmallBizSurvival.com surveyed 315 rural people from the US, Canada and Australia between November 2022 and January 2023. The results make up this fifth edition of the Survey of Rural Challenges. Download the PDF Report Survey of Rural Challenges 2023 by debworks Top conclusions…

    Read More Survey of Rural Challenges 2023 resultsContinue

  • Kids playing on a chalked map of their community
    community | economic development | rural | trends

    Rural and small town ideas from the OU Placemaking Conference IQC 2023

    ByBecky McCray April 5, 2023

    Recently I attended the OU (University of Oklahoma) Institute for Quality Communities (IQC) Placemaking Conference This was the 10th annual event. There were 600 people attending from 40 counties in Oklahoma and 6 surrounding states. I attended the 2017 event along with my colleague Deb Brown. The focus was inevitably on big cities, but I…

    Read More Rural and small town ideas from the OU Placemaking Conference IQC 2023Continue

  • Slide text: Times are changing. Putting new destinations on the map: rural towns, countryside, and back to cities. A domestic rediscovery. Blended travel creates longer stays and workcations. Brighter light on wellness.
    economic development | entrepreneurship | rural | tourism | trends

    Rural tourism trends say small towns are still cool

    ByBecky McCray March 27, 2023March 23, 2023

    But you already knew that Tourism Currents, experts on social media for tourism, wrote about 5 travel trends to blog about right now, and there’s a lot for rural communities to latch onto there. 1) Wellness Travel Sheila says, “where people can go to relax, detox, relieve stress, get a massage and spa treatments, eat…

    Read More Rural tourism trends say small towns are still coolContinue

  • Graphic of US currency with the text Move Your Money, bank local, invest local
    economic development | finance | rural | shop local | survivors

    Move Your Money and Bank Local

    ByBecky McCray March 22, 2023March 23, 2023

    April is traditionally Move Your Money Month in the shop local community. Bank Local and Invest Local are the financial parts of the shop local movement. In 2023, the timing couldn’t be more noticeable. High profile bank failures, lots of talk about other banks in trouble, and a serious debate about the financial system (AGAIN!)…

    Read More Move Your Money and Bank LocalContinue

  • A building used as business storage with an old faded sign that says "Carrier Air Conditioning"
    economic development | mistakes | rural

    Using a building as a warehouse or storage in a small town? Put up a sign

    ByBecky McCray March 13, 2023

    Repurposing empty buildings as business storage or a warehouse is a common small business practice in small towns. Putting up a sign is a good idea for at least two reasons.  Retail businesses may be storing extra merchandise. Manufacturers might have extra materials or finished product ready to ship. Service and repair companies have to…

    Read More Using a building as a warehouse or storage in a small town? Put up a signContinue

  • A shopkeeper and a customer share a laugh in a small store packed full of interesting home wares.
    Best of | marketing | rural | shop local

    How to get customers in the door of small town and rural retail stores

    ByBecky McCray February 19, 2023March 12, 2025

      If you have a retail store in a small town, you know how difficult it can be to attract customers in the door. With so much online competition and limited resources, it is hard to get people in the store and buying your products. In this article, we’ll share some of our best ways…

    Read More How to get customers in the door of small town and rural retail storesContinue

  • Hands on a laptop, working
    entrepreneurship | marketing | mistakes | rural

    Check your small business website for outdated pandemic changes, missing info

    ByBecky McCray January 31, 2023

    My friend Rob just told me he was checking out a local fitness place. He was interested until he saw their website included some pandemic-related changes that probably aren’t still true, like canceled classes and limited hours. Since he doesn’t know for sure, he moved on to looking into a different place. This is a…

    Read More Check your small business website for outdated pandemic changes, missing infoContinue

  • Rural Tourism Trend: electric vehicle chargers can drive visitors
    Best of | economic development | rural | tourism | trends

    Rural Tourism Trend: electric vehicle chargers can drive visitors

    ByBecky McCray January 15, 2023March 25, 2023

    Electric vehicle chargers are a perfect place for tourism wayfinding signs. EV charging stations are popping up in lots of rural places, especially along interstate highways and along the coasts in the US. They’ve become relatively common at some motels as well. Chargers are also popping up globally in rural places. Deb Brown reported seeing…

    Read More Rural Tourism Trend: electric vehicle chargers can drive visitorsContinue

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The Best of Small Biz Survival

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How to get customers in the door of small town and rural retail stores

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