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One of the most common questions I hear from small town businesses that make a product is about wholesaling. Should they sell at direct markets? Should they sell to retailers at a discount? If so, how do they ever afford it?
So I asked Donna Maria from Indie Biz Network about wholesaling and selling your own product in markets. And I have 3 minutes of her answer for you, in audio.
She explains why selling your own goods at a market (like a farmers market or craft show) often leads to a struggling business, and how to sell beyond that market. How can you create a business that spans the next 30 years of your life?
Donna Maria is an experienced business coach. She connects independent businesses like soap makers, cosmetics makers, etc., with each other. Her Indie Biz Network offers them benefits like access to product liability insurance, training, and mentoring. I’m drawn to her no-excuses approach.
This exchange was actually in the outtakes from my interview with Donna Maria, telling the story of her own business. You’ll find the full interview in our podcast, here:
Donna Maria tells her small town business story
You can view all the Positive View of Rural Podcast episodes here.
- Survey of Rural Challenges 2021 results, analysis of themes from 2015 through today - June 7, 2021
- What makes a small town a micropolitan or nanopolitan? - May 22, 2021
- Improving Rural Housing: turning blighted dilapidated houses into new homes - May 7, 2021
- Are marijuana shops good or bad for small towns? - April 22, 2021
- Downtown is your town’s core: How to make your case - February 22, 2021
- Zoom Towns: attracting and supporting remote workers in rural small towns - December 10, 2020
- In an economic crisis, spend your brainpower before your dollars - November 25, 2020
- Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
- How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
- The Idea Friendly Method to surviving a business crisis - October 6, 2020
