Think back to the last meeting in your small business? Does your memory make you cringe? Or was your response that you only have a couple of meetings and you talk every day, so maybe you never bother with a meeting. And how did the meeting go? Was most of the conversation off-track and non-business […]
Effective Innovation
Innovation for the sake of innovation might not be the answer to building your business. And yet today as we scan the business world, it would seem that the opposite is true – innovate or disappear. So what’s the truth? The truth about successful innovation is “it depends.” And it depends on your current customer […]
Building Your Business – Try Affiliate Marketing
If you want to increase the sales of your product, you must get it in front of more people. While there are many ways to make that happen, a way used by many small businesses is an affiliate marketing program. It’s simple in the concept, one business agrees to carry another’s person’s products, usually on […]
Stand Out with Small-town Service
It may be that I grew up in a small town area, but mention “small-town service” to people and they will know what you are talking about. So when I saw the tagline on this business sign, I felt I understood how this business treated their customers. (You can read more about developing the tagline […]
