If you want to increase the sales of your product, you must get it in front of more people. While there are many ways to make that happen, a way used by many small businesses is an affiliate marketing program. It’s simple in the concept, one business agrees to carry another’s person’s products, usually on…
When Deb Brown and I spoke at the RuralX Summit, one of the ideas we mentioned was the tiny business village, where businesses pop up inside of storage sheds in Tionesta, Pennsylvania. Dylan Fulton and Camden Breitling, high school students from Miller, South Dakota, heard that idea and ran with it. Together with some supportive…
The Brag Basket is open! This one is for March 17-19, 2017. Bring your good news, big or small, to share with everyone. What can you share in the Brag Basket? introduce yourself share some great news from this week celebrate progress, even baby steps congratulate a friend applaud for each other confess your…
Question 1: What product or service in your business adds the most to your bottom line? I hope you answered that question without even needing to take a look at your financials. This may not be the product or service that necessarily provides the greatest return per item. You may sell only one a year….
Seems like every rural downtown has a few: empty buildings or buildings used for storage. Those empty buildings are actually a potential advertising tool. Look at these examples that Vienna Lee showed me in Elkhart, Kansas. Both buildings are empty, with only the front windows used to advertise other businesses. The hardest part may be…
The Brag Basket is open! This one is for March 10-12, 2017. Bring your good news, big or small, to share with everyone. What can you share in the Brag Basket? introduce yourself share some great news from this week celebrate progress, even baby steps congratulate a friend applaud for each other confess your…
“You have to be odd to be Number 1” – Dr. Seuss. What makes your business different from the competition? This question is one to constantly think about. Being different, or being odd as Dr. Seuss writes, is just another way of reminding you to help your customers identify your business and your business niche….
Melissa W. asked: What types of businesses would work in very small communities – less than 100, less than 250, less than 500? No matter what kind of business you want to start in a really small town, start small. Use the Innovative Rural Business Models (Tiny, Temporary, Together, Trucks and Trailers) to build up…
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