Don’t see the video? Click here to view it online. A social media tip useful for any organization with members: cultivate your online champions. Includes a case study of how Leslie McLellan did it in Lake Arrowhead, California. Some folks pointed out that tweets and sample posts on paper aren’t easy for people to type […]
Audio: Interview with Michael Shuman
Michael Shuman Interview Economist and Author Michael Shuman knows a heck of a lot about why we have a local movement. He’s also the author of the books Small Mart Revolution and Local Dollars, Local Sense. In this interview, he goes all economist on durable and nondurable goods right at the start, but hang on, […]
Mack Collier makes the most of being online
Mack Collier Interview Mack Collier leads the highly influential weekly #blogchat, publishes the most popular discussions of social media for business pricing, and leads corporations and businesses of all size to be more social and better serve customers. He’s also the author of Think Like a Rock Star, and he’s based in a rural area […]
Mark Riffey on small town responsibility
Mark Riffey Interview Mark Riffey looks at small town business the same way he looks at all small business: you’ve got to do things right to succeed, and you have a responsibility to others when you’re in business. Mark has long impressed me with his smart writings about small business. While he’s not always saying […]
