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Small Biz Survival

The small town and rural business resource
  • You can promote “Shop Local” without offending visitors. Here’s how.
    rural | shop local | tourism

    You can promote “Shop Local” without offending visitors. Here’s how.

    ByBecky McCray November 19, 2013August 27, 2014

    Almost every time I talk about Shop Local campaigns, someone will mention that they can’t do one because it will offend their tourists and visitors. I think your visitors are more savvy than you give them credit for. Let’s start with travel writer Sheila Scarborough. She and I do some work together at Tourism Currents….

    Read More You can promote “Shop Local” without offending visitors. Here’s how.Continue

  • 7 Most Common Weaknesses of Local Shops, and what we're all going to do about them.
    marketing | mistakes | rural

    Weakness 6. Not Marketing

    ByBecky McCray November 18, 2013August 27, 2014

    The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we are seeing lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and…

    Read More Weakness 6. Not MarketingContinue

  • Positive View of Rural podcast icon
    podcast | POV | rural

    Scott Meyer promotes Digital Homesteading

    ByBecky McCray November 13, 2013August 27, 2014

    MP3 download: Scott Meyer interview Small towns have a future. Despite all the negative press, I have a positive view of rural, and I talk to others who share it. Small towns play a key role in our world. Everyone else better get used to us, because we aren’t going away! Scott Meyer Scott Meyer…

    Read More Scott Meyer promotes Digital HomesteadingContinue

  • 7 Most Common Weaknesses of Local Shops, and what we're all going to do about them.
    mistakes

    Weakness 5. Dated Appearance or Ugly Buildings

    ByBecky McCray November 11, 2013August 27, 2014

    The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we’ll see lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and get…

    Read More Weakness 5. Dated Appearance or Ugly BuildingsContinue

  • Positive View of Rural podcast icon
    big company | podcast | POV | rural

    Caleb Pollard is building a rural legacy

    ByBecky McCray November 6, 2013March 3, 2022

    MP3 download: Caleb Pollard interview Small towns have a future. Despite all the negative press, I have a positive view of rural, and I talk to others who share it. Small towns play a key role in our world. Everyone else better get used to us, because we aren’t going away! Caleb Pollard I’ve never…

    Read More Caleb Pollard is building a rural legacyContinue

  • How we switched to an iPad Point-of-Sale system
    Best of | entrepreneurship | organization

    How we switched to an iPad Point-of-Sale system

    ByBecky McCray November 5, 2013May 27, 2016

    In September 2013, we converted our liquor store from using an old-fashioned cash register and paper records to using an iPad-based Point of Sale system. I learned so much in the process that I knew you’d want to me to share. Our Old System: lots of paper When my mom bought her liquor store in…

    Read More How we switched to an iPad Point-of-Sale systemContinue

  • 7 Most Common Weaknesses of Local Shops, and what we're all going to do about them.
    mistakes

    Weakness 4. High Prices

    ByBecky McCray November 4, 2013September 28, 2015

    The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we’ll see lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and get…

    Read More Weakness 4. High PricesContinue

  • Positive View of Rural podcast icon
    podcast | POV | rural

    Mike Knutson helps to reimagine what rural is

    ByBecky McCray October 30, 2013August 27, 2014

    MP3 download: Mike Knutson interview Small towns have a future. Despite all the negative press, I have a positive view of rural, and I talk to others who share it. Small towns play a key role in our world. Everyone else better get used to us, because we aren’t going away! Mike Knutson I met…

    Read More Mike Knutson helps to reimagine what rural isContinue

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