
Photo (CC) by Barbara Wells on Flickr.
Ever have this problem: a potential customer says they’d like to buy from you. They even request a quote. But after you send that quote, you never hear back from them?
A person working at an insurance agency told me about this one. I suggested that people really did want to buy from her, but they were afraid of making a mistake. Maybe they did not know enough to make a good decision so they were afraid of making a mistake.
Why not remove some of that fear by sharing information that helps the customer avoid mistakes. Send them an article, How to tell if you’re paying for too much car insurance. Or, The top 10 mistakes in buying car insurance and how to avoid them. Or, how to read your current insurance policy and tell what it really means.
How have you helped customers move forward?
New to SmallBizSurvival.com? Take the Guided Tour. Like what you see? Get our updates.
- Downtown is your town’s core: How to make your case - February 22, 2021
- Zoom Towns: attracting and supporting remote workers in rural small towns - December 10, 2020
- In an economic crisis, spend your brainpower before your dollars - November 25, 2020
- Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
- How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
- The Idea Friendly Method to surviving a business crisis - October 6, 2020
- Join me for the Rural Renewal Symposium online Oct 13 - September 26, 2020
- Cheap placemaking idea: instant murals - September 11, 2020
- Refilling the rural business pipeline - July 7, 2020
- Huge vacant buildings: grants to renovate? - June 9, 2020