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Customer Service and Marketing

By Glenn Muske

Customer Service

A Business Truth –There is no need to market if your small business does not offer great customer service? And by customer service, I am not just talking about a good return policy. Customer service starts in the pre-purchase decision making effort through purchase and then right on to use, today, tomorrow and for the […]

August 2, 2017 Filed Under: Small Biz 100, success Tagged With: customer service, good customer service, marketing, small business marketing, small business success

The Results and An Update on Service Expectations Question of Jan 18th

By Glenn Muske

Just over a month ago, I asked for your help (see A Question: Service Expectations – Jan 18th). I thought I should share the thoughts given and an update on my situation. In brief, my question asked if employees of a food establishment should be able to guide me through the payment process using my […]

February 22, 2017 Filed Under: rural, Small Biz 100, success Tagged With: customer service, good customer service, service businesses, small business

Consistency is the Key in Customer Service

By Glenn Muske

No doubt about it: We all like to have a “wow” customer experience. Yet research has found that, while the “knock your socks off” experience is one you remember, what gets customers back in the door is when they receive ongoing solid, good service from your company time and time again. Consumers like consistency. They […]

February 1, 2017 Filed Under: customer service, rural, Small Biz 100 Tagged With: customer service, good business practices, small business, small business success, success

A Question: Service Expectations

By Glenn Muske

Question mark

If you have been reading my Wednesday contributions to Small Business Survival, you know to expect some tip for your business operation or some new idea seen elsewhere. This week you will find something different. I need your thoughts. I have an opinion but am I realistic? Here is the situation. Over the weekend, I […]

January 18, 2017 Filed Under: rural, Small Biz 100, tech Tagged With: customer service, management, small business, successful small business, technology

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