My mother has recently moved to an assisted living center. For me, this has meant some changes in my help. For one thing, I am more active in getting her medicines. Recently I commented that I suspect her pharmacy will not be in business in the near future. She asked why I say that since…
I am sure we all have been asked, “Do you want the meal deal?” And it doesn’t stop there. Deals surround us. Go for a simple oil change and you might be presented with a package deal that includes a new air filter, tire rotation, and more. Buy a car and get offered an extended…
Starting a business is a dream for many individuals. The idea of using one’s own creativity and controlling your own time sounds so attractive. Yet often the prospective business owner spends little time considering the financial perspectives of business ownership. The owner must understand how much startup capital is needed and where it might come…
Lots of advice is available for anyone interested in starting a business. But some of the claims are too good to be true, so you need to gather information from a number of reputable sources and sort out the myths from the realities before deciding whether starting a business is the right decision. One of…
Small-business owners always are looking for ways to build their business. Often their thoughts focus on having the right products and/or services at the right price and selling to the right market. . These are key elements in building a sustainable business. As a scientist would say, they are necessary but not sufficient, however. Without…
What a crazy thought. Who couldn’t handle more money, more visibility, more fame, and a larger share of the market? The writer of this blog must have lost his mind. It does seem like a foolish thought, but then I look back on various companies I have worked with who were on the brink of …
You have heard it over and over. Today’s connected world requires you and your business to be online. Nobody can ignore this truth. An online presence is a far-reaching marketing opportunity for small-business owners. It also forms the basis when building a trusting relationship. People of all ages go online when not that long ago,…
Why did you start your business? Does that sound like a crazy question? Many small-business owners would say yes. They and certainly most of the general public would say it was done for the money. Was it? Starting a business to make a profit is an okay reason. Actually, it is better than okay because…
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