Small towns beat big towns for Random Encounters that can benefit your business. No need to ‘manufacture a Starbuck’s moment’ in a small town. Any trip to the post office can lead to the kind of chance meeting that spurs a creative thought, builds a new partnership, or leads to new business. Referrals are a natural outgrowth. Close knit communities have that advantage.
So get out and about. Let a few random encounters happen.
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.