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Getting Others to Talk About Your Business

By Glenn Muske

Marketing

Some marketing tools are good. Others are great. Typically a great marketing tool is having others talking about your business. Not paid ads but your own brand ambassadors telling your story. What makes it effective? It is part of our nature to trust other people. That is why reviews on your home page or posted […]

February 10, 2016 Filed Under: marketing, rural, Small Biz 100, success Tagged With: ambassadors, brand, branding, effective marketing, marketing, word of mouth

Good Marketing: Providing the WOW in a Routine Transaction

By Glenn Muske

Bicycles

Last weekend I took our car in for a routine oil change. As expected the staff were friendly, the service quick, and everything was done right. They provided a comfortable lounge area while I waited with a big screen TV, coffee and water. Those were my expectations and they were all met. However, there is […]

September 3, 2015 Filed Under: ideas, marketing, rural, success Tagged With: ambassadors, branding, effective marketing, engagement, experience, marketing, social media

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