On the SBBuzz chat this week, we talked about managing multiple businesses. Some great points came out.
I was reminded of this old, old business card I found. It lists more businesses than you can make sense out of! This guy is buying and selling and trading, and running a restaurant, motel and club…. How can we be smart in managing our own multiple businesses? Here’s what we came up with in the chat.
Perspective one: Cut down and focus
lindadessau: In my case, I’ve had to sometimes put one thing down for awhile to focus my efforts and get some momentum. View Tweet
lindadessau: Also I’ve had to be really clear with my marketing – which hat do I wear in which setting, etc. View Tweet
Perspective Two: Find common themes or consolidate
bradfordshimp: For me, it starts by bringing things under one brand, one roof so to speak. View Tweet
bradfordshimp: Working on doing this with my blog and my design/marketing work. Started w/ the blog, but now want it to offshoot from biz. View Tweet
BeckyMcCray: I specifically looked for common themes, areas of overlap. It started to make sense when I thought of the right theme. View Tweet
BeckyMcCray: I did a lot of noodling around on the ideas before I found the central theme. View Tweet
BeckyMcCray: My theme: Small Town Specialist. That pulls together my consulting with small town govs, my blog at Small Biz Survival, etc. View Tweet
Perspective Three: Manage your time
Perspective Four: Build a portfolio
What works for you?
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.