Small Biz Survival

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Rural advantage 6: Trust

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Another rural advantage, from reader Ellen Davis:

Don’t know if you agree, but I find the best thing about being in a small town is the trust that people have for one another. Here’s a short story to illustrate.. after working in the tech support field in Denver for 10 years, fighting the traffic, noise and smog, I moved to Cheyenne in 2006. This past April, I took the entrepreneurial plunge and started my own computer support business. Last week, I won a contract with the Wyoming State Bar to provide their network and computer support. Now, understand that this organization serves the entire state of Wyoming. They gave me the keys to their building and sole custody of all their computers, on basically just a signed piece of paper and a handshake. I LOVE that people here do business like that.. it feels so good to be trusted and to trust them. I am determined to do a stellar job for them.

I’m glad to find your website, and see that you and your contributors talk about customers as people instead of marketing targets. As was mentioned in one of Jon’s blog post, I truly believe that love and care are as important in business relationships as they are in personal connections. Caring about and connecting with people really does make a difference in the world, no matter where you are or what you are doing. Kudos to you all.

Ellen Davis
Computer Sense
Cheyenne, Wyoming
http://www.sensible-computer-help.com

We’re collecting rural and small town advantages, here. What would you add?

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About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

Filed Under: rural

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