While writing about rural broadband, and the lack thereof, I decided to also share a bit about this blog.
When I talk to small business people of all ages, I find myself explaining what blogs are. This type of technology still hasn’t penetrated to our target market: the small business owners and entrepreneurs of rural areas and small towns.
That puts this blog standing over a divide; monitoring the new technologies from one side, and reaching back to the entrepreneurs to help them jump the gap. If I were trying to make this blog into a business of its own, I might focus more on early adopters, believers, etc. But that is not the goal. What I’m trying to do is bring promising technologies to the regular everyday small business people of the rural world. And that is a completely different target.
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.