As small town business people, we don’t give ourselves enough credit. What we learn in the tough environment of small towns gives us a valuable perspective.
We know what it’s like to survive an uncertain economy and through times with zero income. Just like the national economy today.
We know how to manage multiple lines of income to make a go of it. Just like experts now advise for all business.
We know how to use technology to work no matter where we are. Just like all business is finding to be an imperative today.
We know how to cope with customers communicating directly with us, and talking about us all over. Just like all business is being forced to now.
There’s more. This is why Barry Moltz and I wrote Small Town Rules. We took the seven rules we think make small town businesses especially successful, and we applied them to the most urban small business and the biggest brands.
Amazingly, our first shipment sold out on Amazon in less than 24 hours. Amazon will get more hardbacks in stock by Friday, and eBooks are always in stock. You can find all the buying options here. We could also use your help in letting others know about the book. We have some easy ways to do that on the Spread the Word page.
As we’ve been promoting the book, we’ve recorded short videos. I am probably the only author with Que Publishing who shoots videos out by the barn. Here’s my take on what we know about seasons that applies to all business today.
Thanks for all the support you’ve given me as I worked on this project, and for all the ideas and inspiration I’ve found in you.
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.
First, congratulations on your book, Becky!
Second, thank you for your thought provoking video. My business is definitely in the winter season – the dead of winter. I am very close to tearing everything out and starting over,but before I do that, I am itching to try a new-to-me crop in the side acre to test before planting the entire 100 acres. Where’s that brightly coloured seed catalogue?
Thanks, Glenda. You have exactly the right idea: testing out the crop before you commit the whole place to it makes good sense.