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Get to know Millennials aka Gen Y

The Millennial Generation may be one of the biggest trends that affects small towns. It is a huge generation, larger than the Baby Boomers.

Chicago-SOBCon 003
Millennials Robin Seth
and Lauren Madrid

Jack Schultz of BoomTown USA says they are the most entrepreneurial generation in history.

Jon Swanson gives you an inside look into one Millennial, his son, in “They are coming.”

Marci Penner at Kansas Sampler includes them in Power Ups (people ages 21-39), and talks about the great value of these young people who are rural by choice. 

You want to get them involved in your business, your local government, and your community. Are you ready?

Your first step: learn more about them. Start with this infographic from Flowtown about Millennials. (When you arrive at the Flowtown site, click on the infographic to enlarge it.)

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  • About the Author
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Becky McCray wearing long braids and a professional outfit smiles as she stands on a rural downtown street with twinkling lights in the background.

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.

Published: November 6, 2010

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