by Steve Yastrow, Tom Peters blog
I have, for the past few years, been using the following definition of a customer:
Anyone whose actions affect your results
I have found it to work in just about any situation. (It helps explain why vendors and employees are customers, too. Not to mention bankers and municipal authorities.)
[small biz] [rural] [entrepreneurs] [customers] [Steve Yastrow]
- Rural tourism trends say small towns are still cool - March 27, 2023
- Move Your Money and Bank Local - March 22, 2023
- Using a building as a warehouse or storage in a small town? Put up a sign - March 13, 2023
- How to get customers in the door of small town and rural retail stores - February 19, 2023
- Check your small business website for outdated pandemic changes, missing info - January 31, 2023
- Rural Tourism Trend: electric vehicle chargers can drive visitors - January 15, 2023
- 2023 trends for rural and small town businesses - December 26, 2022
- Local reviews on Google Maps drive enduring value - December 17, 2022
- Extra agritourism revenue from camping, cabins and RVs with HipCamp - December 12, 2022
- Harvest Hosts attract vanlifers and RV tourists, Boondockers Welcome - December 2, 2022
[…] as well to complicated ideas you are “selling” to anyone. (Remember that a customer is anyone whose actions affects your results.) If you want buy-in on a complicated project, layer the […]