Ah, another PR pitch email, full of jargon and buzzwords and meaningless phrases. Could you tell me a story of someone who is using your product? Then I might get it.
Another speech, centered in the speaker’s own world. How about a concrete example?
If you want to reach people…
if you want to connect…
if you want others to understand…
… tell me a story.
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- About the Author
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.