Holding an event and want to get people to mix across some divide? Put the drinks and plates on one side, the food and cups on the other. See what you did there? You’ve separated the food from the plates, and the cups from the drinks. This simple trick of making people move around […]
Small Business Marketing: Start Your Own Holiday
If you have followed this blog, my colleague, Becky McCray, has provided lots of ideas for building communities and the small businesses in those areas. Her blogs have suggested things such as Pop-ups – https://smallbizsurvival.com/2014/03/what-is-a-pop-up-business.html Shared spaces – https://smallbizsurvival.com/2017/04/small-town-retail-trend-shared-spaces.html Tiny businesses – https://smallbizsurvival.com/2017/03/tiny-businesses-in-storage-sheds-a-rural-economic-development-tool.html I am adding another thought to this list by suggesting that a business or […]
Tie-in to Independents Week and Small Business Week
Two special weeks honoring small business are coming up: Small Business Week and Independents Week. Both are basically U.S. celebrations. Either one could be a good tie-in for your small town business. (If you know of special small business celebrations in other countries, I’d love to hear about them in the comments.) June 17-21, 2013, will be […]
Why and How Small Businesses Should be Blogging
Why should small businesses be blogging? How can they get started? Those are the two big questions for #blogchat this Sunday night. What is #blogchat? Here’s Mack Collier leading a live, in-person version of#blogchat. This Sunday, I’ll join him for the onlineversion, focusing on small business blogging. It’s a chat held on Twitter. It’s a […]
