Almost every time I talk about Shop Local campaigns, someone will mention that they can’t do one because it will offend their tourists and visitors. I think your visitors are more savvy than you give them credit for. Let’s start with travel writer Sheila Scarborough. She and I do some work together at Tourism Currents. […]
Archives for November 2013
Weakness 6. Not Marketing
The 7 Most Common Weaknesses of Local Shops And what we’re all going to do about them. As we head into the busy holiday shopping season, we are seeing lots of Shop Local messages working to get customers to think about shifting their shopping more to local stores. I want to add another layer, and […]
Orange you glad it’s time for Brag Basket?
Welcome to the Brag Basket, our tradition of sharing. The basket is always free and open all weekend, this one November 15-17, 2013. What good news will you add to the brag basket? Don’t hold back because of that word, “brag.” When you hold back, you hide your good news and accomplishments that might inspire others. […]
Scott Meyer promotes Digital Homesteading
MP3 download: Scott Meyer interview Small towns have a future. Despite all the negative press, I have a positive view of rural, and I talk to others who share it. Small towns play a key role in our world. Everyone else better get used to us, because we aren’t going away! Scott Meyer Scott Meyer […]