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Customers notice

By Becky McCray

So which is it? Double-purified water or triple-purified water?

Even small inconsistencies can hurt your reputation.

And customers will notice. Chaz French did. Thanks for the photo, Chaz.

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About Becky McCray

Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.
  • Downtown is your town’s core: How to make your case - February 22, 2021
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  • In an economic crisis, spend your brainpower before your dollars - November 25, 2020
  • Video: How to fill empty car dealership buildings for the holidays - November 6, 2020
  • How has 2020 changed the challenges rural small towns face? Tell us here - October 20, 2020
  • The Idea Friendly Method to surviving a business crisis - October 6, 2020
  • Join me for the Rural Renewal Symposium online Oct 13 - September 26, 2020
  • Cheap placemaking idea: instant murals - September 11, 2020
  • Refilling the rural business pipeline - July 7, 2020
  • Huge vacant buildings: grants to renovate? - June 9, 2020

November 10, 2010 Filed Under: mistakes

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Comments

  1. Janit says

    November 10, 2010 at 7:38 pm

    Exactly!!
    It is crucial to be consistent, at the best, all the time.

    This is something we take seriously, especially when training new employees or franchise owners (College Pro painters / Window cleaners) Consistency on the job, reporting and managing lead to better results.

    I can’t stress such importance, especially in the service industry (Pointing at you too restaurant owners). A good and consistent experience often leads to repeat sales. Since it is cheaper to sell more to your current customers, this strategy should be high on your list.

  2. Jessica says

    November 12, 2010 at 1:09 am

    Hilarious photo!

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