Drew McLellan and Gavin Heaton decided to take on creating sequel to the incredibly successful group-written book, Age of Conversation. The winning topic is “Why don’t they get it?” I’m already formulating my thoughts on who doesn’t get it and why that is. But I’m joined by 274 additional outstanding writers on this project. Expect […]
Archives for March 2008
Be a social media mirror
What do you do with interactive tools like blogs, video, all that web 2.0 stuff, to build relationships, to reach customers? First, it’s not about you. Let’s start with the message I previously shared from Hugh MacLeod, small town global microbrand, who writes and draws at Gaping Void: Marketing is moving away from our message […]
Next questions from starting your first business
Checklists for starting your first business has generated some follow up questions and discussion, so let’s go over those. Can I deduct computer equipment and software I purchased before I started my business? Partially, but you won’t get much of a deduction. Here’s Maesz’ explanation: The previously personal items of equipment that are converted to […]
10 Questions That Are Illegal to Ask Prospective Employees
I know, most of us are really small biz owners, but when you get to the place you must hire employees, here are the 10 questions you must NEVER ask in an interview. It might also be a good idea to have these with you if you have applied for a job and go to […]