60 Second Ideas Blog has a terrific idea to share: Capitalize on being local, where ever you are.
Is there really “no place like home?” As we saw with Brooklyn’s Neighborhoodies, identifying with your ‘hood’, is very cool these days.
Now comes Los Angeles based State of Mine – offering gold charms representing your hood. Pick one of the 49 state charms and add a diamond in your hometown or how about the State of Mine charm of the continental U.S. with a gem in your home state. Other items include the “I heart” charm with your state in between and a customized ring that can feature your city, state, or even zip code.
What’s next in hoods across the country? Can you say keychains? Companies like Neighborhoodies and State of Mine should get your state of mind buzzing on how to capitalize.
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Becky started Small Biz Survival in 2006 to share rural business and community building stories and ideas with other small town business people. She and her husband have a small cattle ranch and are lifelong entrepreneurs. Becky is an international speaker on small business and rural topics.