If you believe what you read or hear from the media, then all small towns are dying. But that’s not the real story. The real story is much too nuanced for a sound bite or 3 minute story: some small towns are dying, most are surviving, and some are prospering. And any town can choose to change its trajectory.
But the even bigger story is that huge sweeping trends are acting in favor of small towns. The end of geographic limits, how customers are changing retail, the local movement, and people moving in are all reshaping the future of rural and small towns. I’m convinced that this is the best time for small towns to truly prosper.
I presented on this topic at the Small Towns Conference put on by Oklahoma Main Street. I had an audience member (thanks, Dea!) shoot video of my talk just for my own review, but several people have asked me to share it to reach more people. So even though the brightness on my video camera was acting up, I’ve agreed.
If you’d like me to come to your town to present these positive stories live and in person, get in touch. If you’re reading this in your email, you can just hit reply and that comes to me directly. If you’re reading this on the website, drop by the contact form to talk to me.
- The boring and overlooked tool that can make your business life much easier - November 24, 2014
- Holiday shopping campaigns besides “Shop Small” - November 17, 2014
- How small towns can do Shop Small Saturday - November 10, 2014
- Brag Basket provides the warmth of community - November 7, 2014
- Use social lists to connect local businesses - November 4, 2014
- Please use the Halloween Brag Basket - October 31, 2014
- Any small town could do spooky storytelling - October 28, 2014
- Good news casts a long shadow in the Brag Basket - October 24, 2014
- Customers are switching to small retailers - October 20, 2014
- Why big box stores are getting smaller and what that means to small towns - October 13, 2014