Some small town business people tell me no one would subscribe to their blog. Some bloggers tell me no one subscribes anymore; RSS readers are dead. To me, that’s all the more reason to blog now. Here are nine reasons to blog even if no one ever subscribes. You’ll improve your writing. You’ll look for […]
Archives for February 2013
Your secret advantage against huge marketing budgets
By Glenn Muske Rural and Agribusiness Enterprise Development SpecialistNorth Dakota State University Extension Service – Center for Community Vitality Today, small-business owners increasingly feel that they cannot effectively compete in marketing when facing huge marketing campaigns, thus hindering their chance at growth. Yet these small-business owners often forget the advantages they have. Glenn Muske from North […]
Your driving tour directions are killing your visitors
In Scotland, while staying in Stirling, we picked up a driving tour brochure. It listed a monument to the McRae Clan in the nearby Sheriffmuir area. Being good McCrays, we had to go try to find it. The problem is that the instructions were nearly indecipherable to us. They were crammed into one long block […]
Your economic development team
Economic development is notoriously complex, frequently involving many different government agencies and multiple different departments in just one business opening. The traditional way of structuring economic development is to have one person with the title of economic development director. (If you’re a small town, that might be a half-time person, or shared with a larger […]