Deb Brown, a small town newspaper editor from Iowa, has interviewed me on a wide range of subjects! She has also shared the interview on her blog, Deb Works.
We talked about making a living in a small town, Small Biz Survival, lessons I’ve learned from my businesses, social media for small town businesses, African safaris, grant writing, and agritourism.
Here’s a sample, about reducing brain drain.
How can we get our kids to come back to the community after college? What do we need to be doing to help develop our community for them too?
Engage them. Put young people in charge of projects. Involve them in “adult” meetings, like Rotary or the City Council. Setup a job shadowing or mentoring program with local businesses. Do everything you can to make young people a vital part of everything in the community. It’s not just about projects or assets. It’s about building a sense of belonging and community. That will stick with kids long after they head to college, and that is what will make them want to return.
You can also go further to bring them back, with events focused on homecomings. You can hold all-school, all-year reunions. If you can compile a mailing list of interested alums, you can market not just your events, but also your town. Your city government might be able to offer inexpensive lots for building or other move-back incentives. You have to be creative about it.
Read the whole, long interview at Becky McCray – A Real Entrepreneur.
- The small towns that survive will be the ones that are open to new ideas - August 29, 2016
- The secret to rural jobs creation: connections - August 22, 2016
- The beliefs I start with - August 15, 2016
- Warning: Are you breaking the law by gathering email addresses? - August 8, 2016
- How do you get merchants to work together? - August 1, 2016
- No, really, my business needs a new sign - July 25, 2016
- Small town business secrets for coping with limited suppliers - July 5, 2016
- 4 Reasons for small towns to setup downtown wifi areas - June 27, 2016
- Business isn’t problems, business is change - June 20, 2016
- The assumptions you start with - May 16, 2016